Kimmel Racing and Arca Menards Series

Landon Brown Racing Exploring Select ARCA Menards Series Opportunities with Kimmel Racing

Landon Brown Racing is excited to share that we are exploring the possibility of competing in a select number of NASCAR ARCA Menards Series events later this year with the Kimmel Racing Team—an opportunity rooted in long-standing relationships and shared racing history.

A Reunion Built on Racing Roots

The connection began at Sportsdrome Speedway during a Kenyon Midget Series event when Sonya, Sabrina, and Daneen Lentini unexpectedly crossed paths with Bill Kimmel and his family for the first time in many years. What started as a chance reunion quickly turned into renewed conversations about racing, past experiences, and the direction of the sport today.

Following that night, Bill extended an invitation to Sonya, Landon, and Phil to visit the Kimmel Racing shop. During the visit, we were able to spend time with the team, reconnect with old friends, and see firsthand what they were working on behind the scenes. That visit ultimately led to a special opportunity for Landon and Phil to attend the ARCA Daytona testing weekend.

Inside the ARCA Experience

The Daytona visit provided invaluable insight into the ARCA Menards Series at the national level. Landon and Phil were able to spend time in the garage, sit in on the drivers’ meeting, reconnect with familiar faces, and gain a true understanding of what goes on behind the scenes of a major stock car racing operation.

Seeing the preparation, professionalism, and scale of ARCA competition firsthand was both eye-opening and motivating. It reinforced just how significant the step is from short-track racing to the national stage—and how critical the right team, preparation, and support are to making that transition successfully.

Looking Ahead with Excitement and Realism

There is no question that the financial landscape of competing in the ARCA Menards Series, and potentially moving further up the NASCAR ladder, operates at an entirely different level. Advancing will require the right combination of opportunity, support, and a little racing luck.

That said, we are extremely excited about the possibilities ahead. Conversations are ongoing, and any potential ARCA schedule would be approached strategically, with a focus on development, competitiveness, and long-term growth.

Our Thanks

We would like to sincerely thank Bill and Will Kimmel and everyone at Kimmel Racing for their hospitality and for going out of their way to make us feel welcome. From the shop visit to the Daytona experience, their openness, professionalism, and willingness to share their world made a lasting impression and reinforced why Kimmel Racing is so highly respected throughout the racing community.

Partner Opportunity: Be Part of What’s Next

As we explore these opportunities, we are also opening conversations with potential partners. This program presents a unique chance for businesses to gain national racing exposure at a fraction of the cost typically associated with NASCAR-level competition.

By partnering with a well-known, locally respected team like Kimmel Racing and an up-and-coming driver in Landon Brown, companies can align their brand with performance, professionalism, and growth. Landon represents an authentic, driven, and marketable ambassador—an excellent face for businesses looking to expand their reach while supporting a developing talent on the national stage.

If your business is interested in learning how to be part of this journey, we would welcome the opportunity to start that conversation.